{"id":761,"date":"2016-11-24T15:29:28","date_gmt":"2016-11-24T15:29:28","guid":{"rendered":"https:\/\/www.fidelizarte.pt\/blog\/?p=761"},"modified":"2016-11-24T15:29:28","modified_gmt":"2016-11-24T15:29:28","slug":"sera-um-longo-scroll-down-mesmo-utilizador-desistir","status":"publish","type":"post","link":"https:\/\/www.fidelizarte.pt\/blog\/sera-um-longo-scroll-down-mesmo-utilizador-desistir\/","title":{"rendered":"Ser\u00e1 que um longo scroll down faz mesmo o utilizador desistir?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-762\" src=\"https:\/\/www.fidelizarte.pt\/blog\/wp-content\/uploads\/2016\/11\/scroll-down_imagem.jpg\" alt=\"scroll-down_imagem\" width=\"550\" height=\"540\" srcset=\"https:\/\/www.fidelizarte.pt\/blog\/wp-content\/uploads\/2016\/11\/scroll-down_imagem.jpg 550w, https:\/\/www.fidelizarte.pt\/blog\/wp-content\/uploads\/2016\/11\/scroll-down_imagem-300x295.jpg 300w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/p>\n<p>Segundo a <strong>ClickTale<\/strong>, a resposta \u00e9 negativa, os utilizadores n\u00e3o desistem de fazer <em>scroll<\/em>. A empresa analisou cerca de 100.000 <em>pageviews<\/em>, e o resultado demonstra que em 76% das p\u00e1ginas consultadas as pessoas usaram o\u00a0<em>scrollbar\u00a0<\/em>independente do comprimento da p\u00e1gina. Ainda assim, o <em>header<\/em> da p\u00e1gina tem o seu qu\u00ea de import\u00e2ncia.<\/p>\n<p>Por outro lado, um estudo realizado pela Jared Spool&#8217;s, em 1998, diz-nos que mesmo que as pessoas afirmem que n\u00e3o gostam de &#8220;<em>scroll<\/em>&#8220;, est\u00e3o dispostas a faz\u00ea-lo. Na verdade, as p\u00e1ginas mais longas funcionam melhor para os utilizadores.<\/p>\n<p>Poder\u00e1 acrescentar-se que depende tamb\u00e9m da p\u00e1gina e do conte\u00fado em si. O Facebook \u00e9 um bom exemplo disso, a pessoa faz <em>scroll down<\/em> sem se cansar.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Segundo a ClickTale, a resposta \u00e9 negativa, os utilizadores n\u00e3o desistem de fazer scroll. A empresa analisou cerca de 100.000 pageviews, e o resultado demonstra que em 76% das p\u00e1ginas consultadas as pessoas usaram o\u00a0scrollbar\u00a0independente do comprimento da p\u00e1gina. Ainda assim, o header da p\u00e1gina tem o seu qu\u00ea de [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":763,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[2,14,74],"tags":[],"class_list":["post-761","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-internet","category-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ser\u00e1 que um longo scroll down faz mesmo o utilizador desistir?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fidelizarte.pt\/blog\/sera-um-longo-scroll-down-mesmo-utilizador-desistir\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ser\u00e1 que um longo scroll down faz mesmo o utilizador desistir?\" \/>\n<meta property=\"og:description\" content=\"Segundo a ClickTale, a resposta \u00e9 negativa, os utilizadores n\u00e3o desistem de fazer scroll. 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